Productive Aging

Productive Aging

Provision of health promotion programs and services

Business idea: To open a wellness outpatient clinic serving older adults

Apply strategic planning processes, healthcare trends, and market analysis

• Conduct a SWOT (strength, weakness, opportunity, and threats) analysis
• Compare and contrast healthcare marketing from the past and marketing in healthcare today
• Identify methods for integrating ethics into marketing strategies
• up to 4 pages

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