Create your own strategic communication plan for an event
Strategic Communication Planning
This final project will engage you in the process of strategic communication planning. You will create your own strategic communication plan for an event, crisis, or positive development following the planning model elaborated on in Chapter 6. You will complete your project by designing a method by which you can assess the success or failure of your project.
The topic will be regarding a situation currently in the news. It is your job to fix the issue… or propose a way to fix the issue for this group or company.
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