Public Relations Unit #1 Exam

Public Relations Unit #1 Exam

2) What are some of the challenges facing the practice of public relations at the start of the 21st century?



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The 21st century has been a dynamic century for the public relations industry. It has changed both the face and the communication landscape of the public relations industry. It started slowly and caught momentum due to the changing consumer awareness and ever widening communications channel. Today many public relations department are faced with problems as the environment in which they exist present consumers with timely information which they can circulate within seconds. One….


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