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primary drivers of the change effort?

Primary drivers of the change effort?

Read the assigned articles and find a current event about an organizational change effort. Create a two-paragraph synopsis to explain that change effort to your classmates, post a link to the current event article, and make sure to answer the following questions:

  • What were the primary drivers of the change effort? Why were these drivers critical? Who was “feeling the pain” of those issues not being addressed effectively?
  • What was the gap (or gaps) between the current situation and the targeted goal of the change effort?





……………Answer Preview…………..

When the Apple’s App store was opened in 2008, there were under a thousand apps. Today there are more than 1.5 million apps in the app store and the competition has intensified. Traditionally, Apple used to take a large chunk of all the app sales. However, in a recent move, Appel decided to woo its developers by allowing them to personalize the apps with their favorite content. The primary drivers of this change was he immense competition the company is receiving form Google’s android platform which has…


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