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Pricing and Distribution Strategy

Pricing and Distribution Strategy

This is my company:

Virtu Financial: is a company that serves the financial needs of middle-income individuals and families across the North America. Through our parent company, we are able to offer a variety of life insurance and income protection solutions with a common purpose: to protect families and their dreams.

Marketing Plan : Pricing and Distribution Strategy

You will now consider your company’s strengths and weakness, along with your product or service price.

Use the Internet to research strategies for conducting a Strengths, Weaknesses, Opportunities, and Threats (SWOT) analysis. Based on your company’s market information, consider the strengths and weakness of your company and its products or services.

Write a four to six (4-6) paragraph journal entry in which you:

Determine the key strengths and weaknesses of your company, as well as both the primary opportunities and threats that it faces within its industry.

Discuss your critical steps within your supply-chain and operational system. Explain the key aspects of your strategies for producing and distributing your products and services to both your stores and customers. Determine whether you will use an outside vendor or complete the work in house.

Analyze the company’s pricing strategy relative to its pricing objective. Examine major internal and major external factors that could potentially affect the pricing of the company’s products or services.

Use at least two (2) quality references. Note: Wikipedia and other Websites do not qualify as academic resources.

 

 

 

 

 

 

………………..Answer Preview…………….

 The report will mainly focus on the Virtu Financial which is an electronic marking framework. The firm as developed by a big company that is now dealing with very many electronic marking works. Among the major works the company is dealing with include the following: fixed incomes, commodities. Equities, currencies and others. It also deals in providing securities for other major firms and ensuring that there is liquidity in them. The company can be said thus to have made a huge step in capturing the electronic…………..

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