Help with Information Systems Project – UMUC Haircuts Case Study

UMUC Haircuts Case Study

As the UMUC Haircuts Case Study states, the owner has asked you to help her analyze her business and apply a technology- related solution to improve the operation of UMUC Haircuts. Before she expands her business, she wants to be comfortable that she will actually have customers. Use what you have learned to answer the following questions as they relate to UMUC Haircuts:

  1. List 3 or 4 questions about the customers that Myra, as manager of the business, would want to have answers to. Label each question as to whether it is strategic or operational/tactical in nature.
  2. What data would you gather about the customers to be able to answer those questions?
  3. What would be the top two business benefits Myra could gain from this business intelligence?
  4. What should she tell the customers about why she is collecting data about them?

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……………….Answer Preview……………

  1. List 3 or 4 questions about the customers that Myra, as manager of the business, would want to have answers to. Label each question as to whether it is strategic or operational/tactical in nature.
  • What do you think is the best way to improve your experience at our shop – Strategic
  • What would make you feel more comfortable in the shop – operational
  • What kind of services would you like us to improve on – operational
  • Who is your favorite barber in the shop – operational

 

  1. What data would you gather about the customers to be able to answer those questions?

I would gather a lot of data on customer preferences such as what kinds of haircuts they like, who is their favorite barber,…..

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