What are the pros and cons of “hybrid” strategy

What are the pros and cons of “hybrid” strategy

What are the pros and cons of “hybrid” strategy? How is it achieved?

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APA, 300 words

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According to Solyp (2013), a “hybrid strategy” refers to a technique that enables a business to associate differentiation and low cost production in an effort to increase its level of competitiveness. IKEA is a good example of a company that has applied this strategy and realized a considerable level of success in terms of reduced production costs.

The pros of a hybrid strategy……………………….

APA

378 words

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