Research and describe one interesting application of data mining

Research and describe one interesting application of data mining.Reminder about the Instructions:
A) Post an answer to the Discussion Question (100-word minimum).

Should be in APA format

TASK 2

Techniques for Predictive Modeling

For this your goal is to build a model to identify inputs or predictors that differentiate risky customers from others (based on patterns pertaining to previous customers) and then use these inputs to predict new risky customers. This sample case is typical for this domain. Please choose one of the techniques for predictive modeling and provide a report justifying your selection and the model you built, and your conclusion.Here is the sample data to be used in this hands-on activity.Credit Risk Data.xlsx 200 words

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Companies with a strong consumer use data mining to drill down into their daily transactional data in order to determine price, satisfaction of customers, their preferences and corporate profits among others. Data mining has many applications among them being market basket analysis. This is a modeling technique that is based on the theory that a customer who buys a certain group of items is likely to buy another………………………………

APA

390 words

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