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Company Profiles – Segmenting & Targeting

Company Profiles – Segmenting & Targeting

Provide 1 video or advertising example of how each of your companies markets to different segments.

Describe who this person is demographically and their core values.  What is his or her occupation?  What unmet needs is the company fulfilling?  Do you think it worked?

Please upload these by Sunday at 1pm so I can integrate some of them to show in class!

 

Compinies are GMC and FORD.

 

 

 

 

 

……………..Answer Preview……………..

General Motors is the world largest single stockholders in GM which is located in America the Company today sells parts and accessories through Gm service and parts operation and supplies to GM dealership and distributors all over the world. It is a multinational corporation dedicated to provide service and product of high quality to the customer

GMC will use broadcasting advertising campaign in order to create e awareness of its brand to the people by improving its reputation .GMC uses TV spots alongside with other s for instances social media and print content which will reach the unreachable. Since GMC customers needs high quality that suits their taste and preferences…………….

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