CGD318 – Week 5 discussion 2 – Global Impact of Public Relations

CGD318 – Week 5 discussion 2 – Global Impact of Public Relations

Global Impact of Public Relations [CLOs: 1-7]. 1 st Post Due by Day 3. Select an organization from the United States that conducts business in other countries and assess the impact of global public relations on buyer behavior (hint: Coca-Cola, Disney, McDonald’s, etc.). Respond substantively to at least two of your classmates’ posts.





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Global Impact of Public Relations

The Coca-Cola Company is a beverage manufacturer of non-alcoholic drinks that has its headquarters and origin in the United States of America. It is found in a lot of countries all over the world and evidenced through its many advertisements it uses public relations to promote and market its products the main one being Coke.

The soft drink company has offices in the different countries it is situated. They have advertisements that are worldwide and general for all type of audiences, however in all the different countries they have adverts meant for…


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