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BUS 499 Week 3 Discussion Questions

BUS 499 Week 3 Discussion Questions
  • Several companies use their brand as a competitive advantage. Given your knowledge about the global economy, identify three brands you believe have the strongest likelihood of remaining a source of advantage in the 21st Century and explain why.
  • Explain the effects you believe the Internet’s capabilities will have on the brands you identified in the previous discussion and what the owner of the brand should do in light of them.


  • Use the Internet to research a company of your choice with a focus on the company’s internal environment. (Cite References)
  • From the e-Activity, analyze the internal environment of the company you researched to determine that company’s strengths and weaknesses.
  • Based on the strengths and weaknesses you discovered, determine what steps the company could take to positively impact the company’s competitiveness. Explain your rationale.






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Samsung is one of the brands that I believe will remains as a source of advantage. This is because the brand has some strong feature and that it has a number of products that meet all demographics needs. This way it will have an added advantage in the market since it will be able to compete for available market from all people. Secondly, HP products will remain competitive in this century because of their continued innovative nature in the information and technology hardware infrastructures. The company has stood…


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