Watch the IBM Smarter Planet Case Study.

Watch the IBM Smarter Planet Case Study.

Watch the IBM Smarter Planet Case Study.
This film describes how IBM’s Smarter Planet initiative is (1) encapsulated to the company’s mission
and values, (2) translated into a business strategy, and (3) implemented in a coherent and
comprehensive fashion for companies in a variety of industries. Interviews with senior IBM
executives explain how this is done from both a conceptual and practical perspective.
2. Visit the IBM corporate home page (www.ibm.com), th

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