Answer 20 EASY Tourism/Hospitality Multiple Choice Questions

Answer 20 EASY Tourism/Hospitality Multiple Choice Questions

Question 1

1.

An organization’s objectives should be _________.

Answer

short and few in number
clear and specific
clear and unreasonable
long and open-ended

4 points  

Question 2

1.

Which stage of the product life cycle is characterized by retailers gradually carrying the product and consumer demand increasing along with profits rising and competitors taking notice?

Answer

introduction
growth
maturity
decline

4 points  

Question 3

1.

What is the goal of relationship marketing?

Answer

to know the names of all the business’s customers
to segment a market by age
to create a customer for life
to introduce a new product to the market

4 points  

Question 4

1.

Market research, product promotion, and product distribution are all steps in _________.

Answer

the promotional mix
the marketing process
an environmental analysis
defining a mission

4 points  

Question 5

1.

Which of the four P’s of marketing is the process of getting the product to the consumer called?

Answer

promotion
marketing
destination marketing
distribution

4 points  

Question 6

1.

Product decisions include _________.

Answer

naming and deciding how to package a product
naming and determining the price of a product
determining price and selecting advertising media
deciding how to package and where to place a product

4 points  

Question 7

1.

The concept of conveying the value of products through placement, adequate information, and easy exchange is known as _________.

Answer

practicality
business’s purpose
utility
goal

4 points  

Question 8

1.

Complimentary shampoo, clean towels, and breakfast are examples of goods in the _________ industries.

Answer

hospitality and tourism
sport management
food and beverage
transportation

4 points  

Question 9

1.

The total assortment of products that a company makes or sells is called _________.

Answer

the marketing mix
the promotional mix
the pricing mix
the product mix

4 points  

Question 10

1.

Which of the following are the four basic elements of the marketing mix?

Answer

executive summary, situation analysis, marketing strategies, and evaluation and control
demographic, psychographics, behavioristics, and politics
coupons, ads, direct mail, and broadcasting
product, price, place, and promotion

Question 1

1.

Production sheet calculations include ________.

Answer

expected daily sales
costs of food
counting products on-hand
allowable deviations
annual kitchen budgets

4 points  

Question 2

1.

A(n) ________ restaurant is a popular way for a young entrepreneur to enter the restaurant business.

Answer

sandwich
family
haute cuisine
ethnic
quick-service

4 points  

Question 3

1.

Curbside appeal includes ________.

Answer

the available parking
a highway billboard
the window decorations
the appearance of the property from the parking lot to the restrooms
the location of the building

4 points  

Question 4

1.

Perhaps the fastest- growing segment of ethnic restaurants in the United States, popularity-wise, is ________.

Answer

Italian
Fusion
Mexican
Greek
Chinese

4 points  

Question 5

1.

________ is a trend in restaurants.

Answer

More sit down food restaurants
Steakhouses again gaining popularity
Segments splitting into courses
Difficulty finding good meat cuts
Printing menus in English and Spanish

4 points  

Question 6

1.

Describing, recommending, showing, and offering a variety of food and beverage choices to a guest is known as _____________.

Answer

marketing application
sales competition
serving
order taking
suggestive selling

4 points  

Question 7

1.

Product specification determines ________.

Answer

temperature and humidity
cut of meat, weight, fat content
the cost of the food item
the house manager’s control
how to order food

4 points  

Question 8

1.

People are attracted to theme restaurants because ________.

Answer

of the location
they like the decorations
of the nostalgia
of the total experience and social meeting place
of the limited menu and costumes of the staff

4 points  

Question 9

1.

Forecasting sales has two components: ________.

Answer

guest counts or covers and average check amount
advertised coupons and lower prices
weather conditions and food prices
courteous servers and quick food
season of the year and specialty food

4 points  

Question 10

1.

Each kitchen station must create ______________.

Answer

sales projections
cost analysis
job analysis
workers’ performance ratings
production control sheets
……………Answer Preview…………..

An organization’s objectives should be _________.

   
  clear and specific
   
   

Question 2

Which stage of the product life cycle is characterized by retailers gradually carrying the product and consumer demand increasing along with profits rising and competitors taking notice?…………

APA

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