CGD318 – Week 3 discussion 2 – Pitch

CGD318 – Week 3 discussion 2 – Pitch

Pitch [CLOs: 1-6]. 1 st Post Due by Day 3. After reading Chapter 7 and the information about pitch, either compose a one to two paragraph pitch letter, find a pitch letter via the Internet, or look at the case study pitch letter in the text. Assess how each of the elements of the pitch letter secures positive publicity for the organization. Discuss any suggestions or recommendations for improvement. Respond to at least two of your classmates’ posts.

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Pitch

Sample Pitch Letter

Dear [name of editor],

Today’s Chicago Woman understands the importance of organizational mentoring programs. Whether she is employed by a large or small business, professional association or working with a nonprofit, the organization’s potential and her growth often depends on mentoring. In fact:

76% of Fortune 25 companies offer mentoring programs.

77% of companies report that mentoring programs are effective in increasing retention.

35% of employees who do not receive regular me…

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