Apple Inc.

What You Don’t Know About Apple. Read this week’s required article:
“What You Don’t Know About Apple”.

In a three- to four-page paper (not including the title and reference pages):

· Discuss if Apple will continue its path to be the frontrunner in
revolutionizing the digital marketplace.

· Discuss if Apple’s competition has increased their share of the
marketplace at Apple’s expense.

BUS 620: Managerial Marketing Online

· Discuss if Apple will succeed without Steve Jobs.

You must use at least three scholarly sources from the Ashford
University Library, one of which must be peer reviewed, in addition to
the textbook. Your paper must be formatted according to APA style as
outlined in the Ashford Writing Center.

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If Apple will continue its path to be the frontrunner in revolutionizing the digital marketplace

It is now 16 years since Apple showed the world how to think differently and take note of rebels, misfits and trouble makers. This is because the company began as IBM’s indictment almost 2 decades ago and ended up rallying Apple pundits and creative. The company still stands firm today despite many people writing it off at the time of its formation. Based on its performance, Apple will still continue to be the leader in the digital marketplace……………..

APA

948 Words